Digital PR Retainer

The Digital PR Retainer runs ongoing outreach — 4 to 6 earned editorial placements a month — and builds one original data story per quarter, a genuine piece of research designed to earn coverage on its own merit.

Accepting clients

from €2,400/mo

Starts after a scoping call — not charged today.

Scope

4–6

Placements per month

1/quarter

Data stories

monthly, sites named

Reporting

3 months

Minimum term

30 days

Notice to end

What's included

4–6 monthly editorial placements, DR-banded and named
One original data story built and pitched each quarter
Monthly outreach reporting

What's not included

Paid or sponsored placements
Guaranteed coverage in any specific named publication
Content production for the data story's supporting page beyond the story itself

Turnaround & terms

Begins after a short qualifying call. 3-month minimum term; 30 days' notice to end after that; no partial-month refunds.

Part of Link Building & Digital PR →

You might also need

Content & On-Page Retainer [ from €1,850/mo ] Growth Programme [ from €3,900/mo ]

Questions about Digital PR Retainer

An original piece of research or analysis — genuinely newsworthy, not a thinly disguised press release.

It's the scoped target range; editorial outreach has natural month-to-month variance.

The batches are one-off, fixed-volume purchases; the retainer is ongoing monthly outreach plus the quarterly data-story asset.